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Visibility starts with the right story. We secure media placements, land industry awards, and position executives as thought leaders through targeted messaging and relationships that open doors.
Full-service marketing without the overhead. We offer Fractional CMO support or a plug-in content team to handle strategy, execution, and optimization that keeps your audience engaged and your goals moving forward.
Your brand should be recognizable at a glance. We craft brand messaging, visual direction, and positioning strategies that work across platforms, connect with your audience, and support long-term growth.
We turn LinkedIn into a growth engine. We guide executives, build company pages, and manage full-scale content strategies that help you stand out, build trust, and stay top of mind with the people who matter most.
Strategic support at any scale. We support in-house teams or lead independently with Fractional CMO services, go-to-market planning, brand positioning, and award strategy.
Link 1Your brand should work everywhere. We design websites, write messaging, and create visual content that builds recognition, drives engagement, and scales across platforms.
Link 1Visibility takes strategy. We land media coverage, secure awards, and build executive presence through intentional storytelling and strong relationships.
Link 1Growth driven by insight. We manage SEO, AEO, paid campaigns, automation, and analytics to reach the right audience and deliver measurable results.
Link 1We are a strategic communications and marketing firm that helps mission-driven leaders grow their visibility, credibility, and influence. Blending public relations, content strategy, and personal brand development, we position clients as respected voices in their fields.
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McLean Media has been named PR Agency of Record for Lofty Pops, a Michigan-based, better-for-you ice pop brand expanding nationwide. Founded by siblings Natalie Heiter and Phillip Stakich, Lofty Pops offers chef-crafted, allergy-friendly ice pops made with real, thoughtfully sourced ingredients. McLean Media will lead national media relations to support the brand’s continued growth and visibility.

A late-night decision, a lesson passed down, and a reminder not to self-disqualify. Don F. McLean shares how an unplanned pitch turned into a speaking spot at SXSW 2026 and why saying yes to yourself matters more than perfect timing.

Generative AI tools like ChatGPT and Google AI Overviews increasingly pull from earned media to shape answers about your business. Strong PR, structured content, and press coverage ensure your brand shows up with credibility—even when you’re not in the room.